Top 5 Fitness and Weight Loss Programs Apps in Mexico Q2 2023

In the second quarter of 2023, the top 5 fitness and weight loss programs on a unified platform in Mexico demonstrated varied performances in terms of weekly downloads, revenue, and active users, based on data from Sensor Tower.

BetterMe: Health Coaching showed a consistent increase in weekly revenue, starting at around $7.8K in late March and peaking at approximately $13.8K by the end of June. Weekly downloads fluctuated but generally trended upwards, reaching an impressive 11.1K in the final week of June. Active users also followed a positive trajectory, starting at 22.1K and ending the quarter at about 35K.

Strava: Run, Bike, Hike maintained a steady weekly revenue, hovering around $10K to $12K throughout the quarter, with a peak of $12K in the last week of June. Weekly downloads saw significant spikes, particularly in mid-April with 14.2K downloads, and ended the quarter at around 4K. Active users remained relatively stable, fluctuating between 111K and 129K, ending at 122K.

Workout Planner Muscle Booster experienced a notable peak in weekly revenue in early May at $16.7K, but saw a decline towards the end of the quarter, finishing at $5.7K. Downloads were highest in early May at 8.5K, but dropped to about 1.4K by the end of June. Active users followed a similar pattern, peaking at 27.7K in early May and ending the quarter at 11K.

MyFitnessPal: Calorie Counter displayed a steady weekly revenue, ranging from $5.5K to $8.1K, with a slight increase towards the end of June at $7.8K. Downloads saw a significant peak in mid-May with 12.5K, but settled at around 4.4K by the end of June. Active users remained consistently high, averaging around 160K throughout the quarter and peaking at 171.9K in the last week of June.

Yoga-Go: Workout & Exercises had a varied performance in weekly revenue, starting at $11K in late March and dipping to $4.2K by mid-June, before recovering to $6.1K by the end of June. Downloads were highest at the beginning of April with 20K, but dropped significantly to around 2.5K by the end of June. Active users also showed a declining trend, starting at 43.4K and ending the quarter at 25.2K.

This data highlights the dynamic nature of the fitness and weight loss app market in Mexico. For more detailed insights and trends, visit Sensor Tower.